Job Description
TripFactory, powered by Nexus DMC, is India’s largest holiday store, offering the widest selection of holiday packages globally. We specialize in creating customized travel experiences for customers worldwide, making travel easier and more accessible. Join our team in Siliguri as a Digital Marketing Executive and contribute to our mission of revolutionizing the travel industry.
Position: HR Manager
Position: Digital Marketing Executive
Location: Siliguri
Experience: 1 to 3 years of experience in digital marketing, with a proven track record in executing successful campaigns.
Education: Bachelor’s degree in Marketing, Business, or a related field preferred.
Role Overview
As a Digital Marketing Executive, you will manage and execute digital marketing strategies to drive traffic, generate leads, and build a strong online presence for TripFactory. You will play a critical role in enhancing our brand visibility and ensuring our customers have a seamless online experience.
Key Responsibilities
- Campaign Management: Plan, execute, and optimize digital campaigns across various platforms, including Google Ads, Facebook, Instagram, and LinkedIn.
- SEO & Content Strategy: Conduct keyword research, optimize website content, and improve organic rankings to drive traffic.
- Social Media Management: Create and manage engaging content for social media platforms to grow followers and increase engagement.
- Email Marketing: Develop and execute email campaigns to nurture leads and promote holiday packages.
- Analytics & Reporting: Monitor campaign performance, analyze data, and prepare reports to measure ROI and optimize strategies.
- Collaborations: Work closely with design and content teams to create visually appealing and compelling marketing materials.
- Market Trends: Stay updated with the latest digital marketing trends and implement best practices to maintain a competitive edge.
Job Requirements
- Technical Skills: Proficiency in digital marketing tools such as Google Analytics, Google Ads, Facebook Business Manager, and SEO tools.
- Creativity: Ability to create compelling content and campaigns tailored to the travel industry.
- Analytical Mindset: Strong analytical skills to measure campaign performance and make data-driven decisions.
- Communication Skills: Excellent verbal and written communication skills.
- Team Player: Ability to collaborate with cross-functional teams and work in a fast-paced environment.
What We Offer
- Career Growth: Opportunities for professional development and advancement within the organization.
- Dynamic Work Environment: Work with a passionate team in an innovative and inclusive workplace.
- Competitive Salary: Attractive compensation package with performance-based incentives.
- Learning Opportunities: Access to training programs and the latest tools to enhance your digital marketing expertise.
Job Location:
This is a full-time, onsite role based in Siliguri.
If you are passionate about digital marketing and eager to make an impact in the travel industry, apply now and join the dynamic team at TripFactory!